Tuesday, December 14, 2010

The Oprah House

You would have to be living under a rock not to realise that Australia is experiencing Oprah fever. For the last week, TV news bulletins have been led by where Oprah and her audience have been that day and what they've been up to.

While there is plenty of criticism (mostly on social media) from people that don't understand the fuss or why her visit is news-worthy, ask anyone in the tourism industry and they'll explain it to you. Ever since the infamous "where the bloody hell are you" campaign, Australia has been trying to find the right way to promote the country and attract international visitors. Like her or not, Oprah's visit is the perfect way to promote Australia to the rest of the world. No matter how much it cost Tourism Australia to make the trip happen, it will be worth every cent in the long-run.

I'm not ashamed to say I'm an Oprah fan. Not so much for her TV show (although I do find myself watching it during lunch), but for where she has come from and the empire she has created over the last decade or so. She's now the most powerful woman in the world and does so much good for so many people in this world. Its impressive and inspiring.

Here's a news clip from the filming of her show today at the Opera House (nicknamed The Oprah House during her trip):

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