Tuesday, November 24, 2009

November - Peak Corporate Travel Season

November tends to be one of the busiest corporate travel months of the year as everyone tries to get business done before everything shuts down over the Christmas holidays.

Obviously this year has been a rough one for corporate travel so exactly how busy November would be was anyone's guess. Corporate demand keeps cities busy at this time of year, but its the events and other things happening that fills the hotels and brings our service in to demand.

As I mentioned in an earlier post, the month got off to a great start thanks to Tiger Woods playing in the Australian Masters in Melbourne. I didn't give Britney Spears much credit for just how busy it was but it seems I may have been mistaken as the weak after when she was in Sydney, along with Pearl Jam, demand was through the roof. The same week there was a large rail conference in Adelaide that made it crazy busy.

The only frustration with both events was that I knew they were coming, I just didn't imagine the demand for rooms would be to the level it was. The phones rang off the hook and while I had some rooms ready to go, it was nowhere near enough and it was disappointing have to tell so many people that a city was full.

This week, Britney Spears and Pearl Jam came to Brisbane, in the same week that Hulk Hogan was in town and the first cricket test match of the summer is at the Gabba on Thursday. Thankfully I was prepared, grabbed plenty of rooms but they still didn't last too long. Tomorrow (Wednesday the 25th) is the absolute worst of it and so many people have needed that one night. I ran completely out of rooms this afternoon so my fingers are crossed that there are some cancellations overnight and I can find availability in the morning.

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