Tuesday, February 2, 2010

Sydney - Edinburgh Military Tattoo

Sure, the Australian Open Tennis kicks off the year as far as big events for the Australian hotel market but it was nothing compared to this week in Sydney.

This week sees the Edinburgh Military Tattoo come to Sydney, an annual event that is growing by the year. Its at the SCG this year which is just on the outskirts of the CBD and the hotels are feeling the full effect of its presence.

It started making waves about 2 weeks back but by the time I returned from Melbourne and after the Australia Day public holiday, the main night February 6 was essentially sold out. It seemed to be a weekend event which usually does mean much for us because we work closest with the corporate market. Near the end of last week tho the effect of the Tattoo were spreading in to the midweek dates. Friday was a very day for us and this week has started the same way. The city of Sydney is now close to full on not just Saturday but Wednesday, Thursday as well. There are some rooms available here and there but trying to find a hotel that can do two nights in a row is extremely difficult.

The Edinburgh Military Tattoo is yet another event that people would not imagine could fill a city, especially Sydney, but it certainly has.

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